RetailNext

Comprehensive In-Store Analytics

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Press Coverage

What people are saying about RetailNext.

Verve Mobile And RetailNext Combine Location And Analytics Capabilities

- Retail Touch Points

Verve Mobile, a location-based mobile advertising company, and RetailNext, a provider of in-store analytics solutions, have partnered to combine their solution capabilities for brick-and-mortar customers. “Now, a physical retailer can reach a shopper with an ad based on their location and context, invite the consumer to visit a store nearby or incent them with a special offer,” added Alexei Agratchev, CEO of RetailNext. “By leveraging advanced RetailNext in-store analytics technology, retailers are equipped to understand the performance and effects of location-based marketing efforts.”

Customer behavior tracking takes another step

- Multi Briefs

Tracking customer behavior is nothing new. Mobile technology and GPS devices have allowed for targeted advertising and marketing. Tracking purchases through credit cards and analyzing the data has given retailers more information about you than most people in your life know. RetailNext takes all behind-the-scenes aspects of the retailer and puts them to use. For example, it takes into account staffing schedules, the weather and promotional calendars. This could provide more specific results, but it will also require more time and input from employees. Many national chains are using RetailNext, including American Apparel, Caché, Ulta, Gander Mountain and Family Dollar, and they are experiencing amazing results because of the data provided. 

Verve Mobile and RetailNext Partner

- Destination CRM

Verve Mobile, a provider of location-based mobile advertising, and RetailNext, a provider of in-store analytics, have announced a partnership to bring the combined power of location-based advertising and in-store analytics to brick-and-mortar retail customers. ”Retailers are rapidly adopting location-targeted mobile advertising to drive consumers into stores. They love having the ability to reach consumers on their mobile devices, when they are out and about in the real world, closer to the buying decision than ever before,” said Tom MacIsaac, CEO of Verve Mobile, in a statement. “But they also want to see the complete picture. They want to understand how mobile advertising affects in-store behavior.” Now with the combined capabilities of Verve and RetailNext, retailers using the technologies can leverage a full range of tools that enhance their ability to see how location-targeted mobile advertising is correlated to driving foot traffic and sales.

Verve Mobile and RetailNext Partner to Harness Combined Power of Mobile Location Targeting and In-Store Technology

- PR Web

Verve Mobile, the leader in location-based mobile advertising, and RetailNext, the in-store analytics market leader, today announced a partnership to bring the combined power of location-based advertising and the most comprehensive in-store analytics to brick-and-mortar retail customers. “Now, a physical retailer can reach a shopper with an ad based on their location and context, invite the consumer to visit a store nearby or incent them with a special offer,” said Alexei Agratchev, CEO of RetailNext. “By leveraging advanced RetailNext in-store analytics technology, retailers are equipped to understand the performance and effects of location-based marketing efforts. This is about extending our respective value to retailers through collaboration.” 

Verve Mobile and RetailNext Partner to Harness Combined Power of Mobile Location Targeting and In-Store Technology

- Virtual Strategy Magazine

Verve Mobile, the leader in location-based mobile advertising, and RetailNext, the in-store analytics market leader, today announced a partnership to bring the combined power of location-based advertising and the most comprehensive in-store analytics to brick-and-mortar retail customers. Now with the combined capabilities of Verve and RetailNext, retailers using the technologies can leverage a full range of tools that enhance their ability to see how location-targeted mobile advertising is correlated to driving foot traffic and sales.

Verve Mobile and RetailNext Partner to Harness Combined Power of Mobile Location Targeting and In-Store Technology

- Verve Mobile

Verve Mobile, the leader in location-based mobile advertising, and RetailNext, the in-store analytics market leader, today announced a partnership to bring the combined power of location-based advertising and the most comprehensive in-store analytics to brick-and-mortar retail customers. “Now, a physical retailer can reach a shopper with an ad based on their location and context, invite the consumer to visit a store nearby or incent them with a special offer,” said Alexei Agratchev, CEO of RetailNext. “By leveraging advanced RetailNext in-store analytics technology, retailers are equipped to understand the performance and effects of location-based marketing efforts. This is about extending our respective value to retailers through collaboration.”

A Retail Ray of Light

- Stores.org

Maria Fernandez Guajardo, vice president of product management at retail analytics firm RetailNext, says integration with back-end retail systems will be among the greatest considerations for retailers. Many will see beacon platforms as a means for bringing “a bit of mobile and e-commerce to the bricks-and-mortar retailer,” she says. Yet that might be too simplistic of an approach. “I kind of see it the other way around,” Guajardo says. “I think that it has to do with a new shopper that has appeared on the scene who is really used to buying online.” That new shopper, according to Guajardo, is a Millennial — at ease with using technology tools and wanting to extend that use to physical stores. It is a group that avoids most printed promotional supplements in the search for deals.

RetailNext Hits New Heights in Retail Big Data

- Virtual Strategy Magazine

RetailNext, Inc., the market leader in big data solutions for brick-and-mortar challenges, today announced new pinnacles in big data in the retail industry. ”One hundred twenty brands and retailers are using our big data innovations to improve staffing, store layouts, fixtures, or marketing campaigns, based on what they learn about human behavior in their stores. We’re not looking at traffic counting or sales data alone – it’s the collection, correlation and analysis of so many disparate data sources that makes RetailNext powerful.”
 


RetailNext analyzing 8 trillion retail data points annually

- Retail Customer Experience

RetailNext Inc., a provider of big data solutions for retail, has announced new pinnacles in big data in the retail industry. ”Retailers today have massive appetite for fact-based insights about the physical shopping world,” said George Shaw, VP of R&D at RetailNext. “One hundred-twenty brands and retailers are using our big data innovations to improve staffing, store layouts, fixtures, or marketing campaigns, based on what they learn about human behavior in their stores.”

RetailNext Hits New Heights in Retail Big Data

- Broadway World

RetailNext was named among Fast Company’s 2013 “World’s Top 10Most Innovative Companies in Big Data.” The Company provides retailers with in-depth views of their customers and potential customers while in the store, whether engaged physically or though their smartphones. Recent innovations address the mobile and personalization challenges of multi-channel retailers and have driven even greater use of RetailNext products, and therefore massive volumes of applied big data.