Analytics holds key to business value of IoT technology | RetailNext
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Analytics holds key to business value of IoT technology


Herb Real
Content Marketing

Retail is one industry where Sarracino sees IoT technology having an impact today. His company recently invested in a software vendor called RetailNext Inc., which applies analytics to data from security cameras and Wi-Fi beacons to help retailers understand how customers are interacting with in-store displays.

Retail is one industry where Sarracino sees IoT technology having an impact today. His company recently invested in a software vendor called RetailNext Inc., which applies analytics to data from security cameras and Wi-Fi beacons to help retailers understand how customers are interacting with in-store displays.

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