Retail’s BIG Show: 5 Trends to Watch | RetailNext
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Retail’s BIG Show: 5 Trends to Watch


Herb Real
Content Marketing

Using mobile is the key, shoppers who opt into programs are more engaged and spend more. In one case, there was a 10 percent lift in engagement within the first few weeks of launching a test, according to RetailNext's Shelley Kohan.

Using mobile is the key, shoppers who opt into programs are more engaged and spend more. In one case, there was a 10 percent lift in engagement within the first few weeks of launching a test, according to RetailNext’s Shelley Kohan.

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