RetailNext presentation at Big Data Retail Forum | RetailNext
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RetailNext presentation at Big Data Retail Forum

Tim Callan
Tim Callan
Chief Marketing Officer

A full room of retail Big Data specialists engage with the in-store analytics trend

It's the morning of the second day of the Big Data Retail Forum in Chicago. Yesterday I presented on in-store analytics and how understanding what shoppers do inside stores can enable increased profit for retailers.

 

 

The speech was well received with good questions, and afterward I had a lot of the forum delegates come up to get into more detail on in-store analytics, how it works, and the pragmatic benefits it brings.

Discussion

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