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Opening a Retail Store: Pop-Up Shops

Don’t let recent headlines fool you. While many retailers are shuttering stores and some even going out of business entirely, they are, almost without exception, retailers who’ve had significant struggles for a prolonged time and, quite frankly, need to change quickly and dramatically or just go away quietly.

In that vacuum though, a great many new, innovative brands are opening new storefronts and retail concepts, and along the way reinventing the in-store shopping experience. One easy way to test the often-choppy waters of brick-and-mortar retail is through pop-up shops, and this eBook will go over the essentials to move your physical retail ambitions from a gleam-in-the-eye dream to a tangible reality. 

US