The Vitamin Shoppe® operates over 739 stores throughout the United States and Puerto Rico. However, success for the company is not measured by how many stores it opens, but rather by providing a fulfilling customer experience to each and every visitor, in-store and online. The company aims to help its customers become their best selves, however they define it, and acts as a trusted source for quality products, innovation and expertise.
To better operate its business around the needs of its clientele, The Vitamin Shoppe created tactical store operations plans around leveraging accurate and reliable shopper traffic data. Paramount to the plan’s success was not only the accuracy of traffic data, but also the ability of its solution provider to quickly and effectively deploy 731 stores within 2 months.
Download The Vitamin Shoppe case study by RetailNext to find out more.