In-store analytics is transforming brick-and-mortar retail for the better. This overview details how the industry is using analytics to improve profits.
This webinar outlines the basics of how the retail industry is using in-store analytics and covers the following:
- Background on data sources available for analysis
- Analysis techniques including heat mpaping
- Benefits including loss prevention, fixture optimization, and staffing optimization
More retailers than ever are using in-store analytics to boost store profits up to 20%, reduce theft, and improve the shopper experience. This webinar goes into detail on the many ways merchants are benefiting from in-store analytics and sets the stage for RetailNext’s ongoing webinar series.