Resources
強力な視覚化ツール・ゾーントランジション機能について
『ゾーントランジション機能』をご紹介します。
この機能によって、買い物客がどのように店内を行動しているのか、
直観的かつ定量的に分析が可能になるのかをご紹介します。
是非、詳細をご覧ください。
Solution Briefs
Solution Briefs
Solution Briefs
混雑状況把握技術に関するご紹介
『３密 回避』 感染防止対策のために、店内混雑状況 を ひと目で把握できる
機能を拡張しました。
お客さまへ スタッフや売場の取り組みを視せることで、
安心・安全な売場であることを知らせ、
スタッフもお客さまにも安心・安全をお届けできます。
そのためには、人の流れをリアルタイムに、実数で高精度に把握し、
対策・対応していくことが不可欠です。
是非、詳細をご覧ください。
Solution Briefs
Performance Dashboard
データを基にして、店舗の課題解決に必要な疑問にお答えするツールです
実用的で予測データにも基づいたインサイトを提供する、総合的なダッシ ュボードを利用して、現代のダイナミックな小売業界の一歩先を行き、店舗 の経営効率を高めましょう。 インターフェイスは大変分かりやすく、店舗パフ ォーマンスの分析、AIで予測した入店客数、新たに発見したピークの時間帯 や販売機会に基づいて、売上増加施策を取ることが出来ます。 目標値や他 店舗とのパフォーマンス比較を基準にして店舗を評価し、その店舗にとって 重要な評価指標を瞬時に特定します。
Webinars (English)
Webinars (English)
State of the Art In Store Sensor Technologies: Ensuring Technology Works For You
Watch NowState of the Art In Store Sensor Technologies: Ensuring Technology Works For You
For the past few years, new technologies have been introduced to retail with the potential and promise to launch companies into the new era of retail, one where the shopper is clearly in control. But, moving beyond the “cool” factor and a possible brighter future, what applications are meaningful and relevant to today’s most pressing opportunities?
In this webinar, participants explore retail’s entire technology stack, understanding the capabilities of sensors – video, Wi-Fi, Bluetooth, RFID and more – and the actionable insights they can (and cannot) drive. Webinar participants leave with the knowledge and strategies to:
- Align technology solutions to the new shopping journey and corresponding opportunities
- Develop and build scalable, flexible technology infrastructure, and
- Leverage cross-functional needs to maximize return on investment
Presenter: Arun Nair is the CTO and co-founder of RetailNext, the world’s first technology company dedicated to providing advanced in-store analytics for brick-and-mortar retail businesses. Among his responsibilities, Arun leads customer-centric research and development efforts to develop technology solutions to retail’s most pressing problems and opportunities.
Connecting The Omnichannel Dots: How to Win in The Future of Retail
Date: Thursday, April 28 at 10am PT / 1pm ET
Today’s shoppers are empowered by information and global alternatives, and their cross-channel shopping journeys create a complicated environment in which retailers and their siloed organizations must compete. Making matters worse are the often archaic and ineffective performance metrics that retailers are trying to “shoehorn” into the new retail reality, both online and in-store.
In the Connecting the Omnichannel Dots webinar, participants will:
- Understand the “reset” of the retail industry and its most critical success factors
- Identify the top retailer challenges causing roadblocks to success
- Examine the latest metrics retailers are using to drive omnichannel success
- Learn how to attribute shopper visits to both online and in-store sales
- Develop strategies to best determine online and in-store signals of purchase intent
Presenters:
Lauren Bitar
Senior Manager, Retail Consulting
RetailNext
Lauren Bitar has over 10 years of brick-and-mortar and e-Commerce experience, both retail and wholesale. Her main areas of focus are merchandising and planning, with a secondary focus on process design and store operations. Lauren holds a Bachelors degree in Marketing from the University of Florida and a Masters in Business Administration from the Wharton School at the University of Pennsylvania.
James Yancy
CEO & Co-Founder
CloudTags
James Yancey has spent the past decade working across countries and businesses with marketers focused on connecting online data via attribution analysis. Seeing a real need for a cost effective, simple and elegant way to connect offline and online data, he created CloudTags, a venture-backed company headquartered in Atlanta with offices in London, and New York. Prior to CloudTags, Yancey was a founding employee of both 360i and IgnitionOne where he led the US business and launched the European business as Managing Director and VP of Global Strategy.
Retail’s Biggest Trends & the Opportunities for Your Business
With shoppers leading the charge, retail’s “new normal” has been slowly forming- but the vision has been cloudy, at best. All that’s changing. As shoppers firmly grasp technology and the multichannel environment, new trends – and corresponding opportunities – have emerged. And for retailers to succeed, they must embrace change and become more shopper-centric. Now.
In this webinar, participants focus on lessons learned from the recently completed holiday season and the current economic, retail, and consumer trends that are shaping retail in 2016 and into the near-term future. Webinar participants will leave with the knowledge and strategies to:
- Deepen relationships with shoppers,
- Heighten the engagement of sales associate, and
- Deliver better shopping experiences
Watch now!
eBooks & Whitepapers (English)
eBook
Losing It: New Technologies Can Help Retailers Mitigate Loss
Retail Loss Prevention is big business – well over $40 billion in the United States each and every year.
Long a recognized opportunity, new advances in LP technology are now helping retailers stem the tide of financial losses literally and figuratively walking out the door.
Download the eBook to learn how best-in-class retailers are advancing existing technologies and marrying them with new technologies and processes to positively impact not only the top and bottom lines, but the overall shopper experience as well.
eBook
The Future of Retail in Stores Now
The future of retail isn’t coming. It’s already here, and in stores now. Over the next few years, the entire multichannel shopping experience will undergo a dramatic and transformational overhaul, and the brick-and-mortar channel is poised to deliver key differentiators in the shopping experience. Will your stores be ready to embrace the challenge?
Download your copy of the eBook, The Future of Retail: In Stores Now.
eBook
What Every Retailer Must Know About Traffic 2.0
In years past, store traffic was a simple measure – the number of shoppers who entered the store – and traffic counts were critical in determining core retail metrics like conversion (i.e.; the percentage of shoppers who actually purchased, and calculates as the number of transactions divided by store traffic).
Traffic only told the story of “how many.” Nothing more.
Retailers wanted to know more about their shoppers, but additional data collection included methods like surveying, and was very manual and very expensive.
That was then. This is now.
Traffic 2.0 is the latest generation of traffic counting, and it doesn’t stop at “how many.” Today, it includes “who,” “what,” “where,” and “when,” and when brought all together, goes a long way to determining “why” and “why not”.
Download this ebook to learn more about Traffic 2.0 and how you can implement in your stores today!
Videos (English)
Customer Feature: Atlanta Hawks
You think Black Friday is tough for retailers? The Atlanta Hawks’ retail team excels through what are essentially 45 Black Fridays a year – all the home games at Philips Arena! Peter Sorckoff, senior vice president and chief creative officer, talks about the challenges of delivering magical game-day experiences to almost 20,000 fans in a tight 3-hour time window.
Featured Customer: Marine Layer
Mason James, Director of Store Operations at Marine Layer, gives an overview of its brand and how it deploys RetailNext solutions to deliver a better shopping experience.
Factors to Consider When Selecting Partners
In this installment of 60 Seconds with Shelley, Shelley E. Kohan, vp or retail consulting at RetailNext, shares three key considerations retailers should examine as they source strategic partners to drive revenue growth and deliver better, more holistic shopping experiences.
Case Studies & Testimonials (English)
Case Study (English)
RetailNext 顧客事例: 阪急阪神百貨店 様
RetailNextによって店内トラフィックを見える化。今まで気づかなかったお客様 の動きから、スタッフの配置や売場レイアウトを最適化し、売上向上を実現
＜課題＞ 阪急阪神百貨店はEC事業も運営しており、ECでは未購買客を含めた全来訪者の動向把握や分析が可能。しかし、中核事業 であるリアル店舗においては購買客データや自社カードデータの分析はできるものの、未購買の来店客の行動の詳細が把 握できていなかったので、客観的なデータに基づいたPDCAを回すことができなかった。
Case Study (English)
Improving Fixture Performance
A large retailer sought to more deeply understand how effectively two fixtures located in different parts of the same store influenced shopper behavior, as compared to each other and total store traffic. The only relevant metrics available from existing legacy systems were total store traffic and average fixture spend. RetailNext’s advanced in-store analytics was used to analyze key performance metrics including:
- Traffic
- Fixture Exposure
- Fixture Engagement
- Average fixture spend
- Average dwell time
- … and more
By studying how shoppers responded to these two fixtures, the retailer was able to uncover insights that would enhance its use of similar displays throughout the company, leading to improved overall sales.
Download the case study to see the results.
Case Study (English)
Understanding the Effect of In-Store Mobile Device Usage
This just in: Mobile devices have forever changed retail, across both physical and digital channels, and in brick-and-mortar retail, mobile is the new “front door” of the store.
Mobile strategies are widely diverse, and include proactive mobile communications and engagement solutions. At the foundation of all strategies is a basic understanding of how shoppers are using mobile devices both outside and inside the store, what activities they’re performing with mobile devices, what sites they visit and how they engage, and what opportunities exist to deliver service and win the sale.
Read how one retailer created a holistic view of the mobile-related behaviors of its shoppers and identified specific opportunities to quickly improve shopper experience and store performance.