Products

Traffic 2.0

Why stop at basic foot traffic? Go beyond with the next-generation, future-proof traffic solution from RetailNext.

Icon: Intuitive

Intuitive

Say goodbye to unwieldy Windows apps. Fast, easy-to-use, browser and mobile interfaces get you up and running in no time.

Icon: Purpose-built

Purpose-built

The RetailNext system was built from the ground up in partnership with leading retailers around the globe.

Icon: Transparent

Transparent

Priced per sensor per month. No hidden per-user fee, reporting fee, API fee, or anything else.

Accurate

Our traffic product is powered by Aurora, a cutting-edge IoT device designed and manufactured by RetailNext, that provides the most accurate analytics data in the market today.

AI-powered: Aurora uses a patented artificial intelligence algorithm based on deep learning to anonymously detect people with incredible accuracy.

Real-time: Aurora detects people ten times each second to ensure maximum tracking accuracy, and transmits analytic data to the RetailNext cloud each second.

Aurora V2 (White)

Verifiable

We stand behind the accuracy of our system. Every traffic sensor is manually audited for accuracy post-install, and our Aurora sensors allow you to easily verify the system accuracy yourself if you wish.

Self-audit: Instant access to high-resolution recorded video to easily perform your own audits at your convenience, and at no extra cost.

Build trust: Get buy-in from store associates on the accuracy of your traffic and conversion data.

Screen: Video

Actionable

Visualize and analyze your data with actionable dashboards, reports, and an integrated business intelligence tool. Or use the robust API to integrate traffic data into your data warehouse or other internal systems.

Real-time: Data is available within seconds on the user interface and APIs, no matter where your stores are in the world.

Dashboards: Multiple dashboards for visibility into all your KPIs. Leverage AI for predicted traffic trends and automatic recommendations.

Reports: PDF and XLS reports emailed right into your Inbox. Fully customizable format, with a wide variety of built-in templates.

Integrated BI: See something interesting in a dashboard or report? Dive in via the Analytics page, an integrated business intelligence tool for slicing and dicing your data.

Screen: Analytics (Mobile)

Beyond traffic

Take traffic counting to the next level with staff exclusion, video verification, additional KPIs like repeat visits, and much more.

Additional metrics: Add texture to your traffic counts with traffic direction, visit duration, passby traffic, repeat visit percentage, and more.

Staff exclusion: Supply your associates with discreet wireless tags to anonymously exclude them from traffic counts.

Time machine: Remodeled your store but forgot to adjust the traffic line? No problem. Just adjust the line now and recalculate the correct historical counts with a single click. Like magic!

Screen: Direction map

RetailNext has been an invaluable partner, helping us better understand consumer behavior. Armed with RetailNext’s data, we have been able to make data-driven decisions that help guide the success of the business. In a rapidly changing retail landscape, RetailNext's agility has been a game-changer for our teams.

Joshua Tiedemann
Director, Retail Technology & Support
Trek
1/27
Joshua Tiedemann headshot
Joshua Tiedemann
Director, Retail Technology & Support
Trek
1/27

We have combined the full suite of data from RetailNext with our operational data from other systems to provide actionable insights to our brand partners at every shop in shop. Not only are we benefiting from the data internally to optimize in-store operations, but the many brands we work with access ezInsights through a portal to make data-informed decisions about their businesses to improve performance.

Nilesh Khalkho
CEO and Founder
Sharaf DG
2/27
Headshot: Nilesh Khalkho
Nilesh Khalkho
CEO and Founder
Sharaf DG
2/27

Mizzen+Main created the first performance fabric dress shirt over a decade ago, and we're still growing as we offer a range of products that provide our customers with the comfort, style, and confidence they need. It’s important for people to experience the best Mizzen+Main has to offer when they visit our retail locations. With RetailNext, we can leverage in-store analytics to give that customer experience the full look and feel of our unique brand.

Bethany Muths
CMO
Mizzen+Main
3/27
Headshot: Bethany Muths
Bethany Muths
CMO
Mizzen+Main
3/27

As a leading destination for high-quality, styled, and comfort-oriented footwear, Peltz Shoes prides itself on providing customers with “A Perfect Fit” every time. The quality of our products and the knowledge of our staff are the reason that Peltz Shoes is the number-one shoe store in Pinellas County since 1957. With RetailNext’s in-store analytics, we are able to continue scaling our business successfully and understand how to better use labor.

Cadi Bierwagen
VP Customer Experience & Operations
Peltz Shoes
4/27
Headshot: Cadi Bierwagen
Cadi Bierwagen
VP Customer Experience & Operations
Peltz Shoes
4/27

Whether they’re shopping video, digital, or film cameras; picking up orders; or dropping by to see the KEH Reserve Collection of rare and collectible cameras - our customers are looking for a seamless sensory experience in our store. With the RetailNext platform, which was incredibly easy to install and setup, we can provide just that by applying a more data-driven and insightful approach to optimizing our in-store experiences using their industry-leading smart store analytics.

David La Rue
CIO
KEH INC.
5/27
David LaRue
David La Rue
CIO
KEH INC.
5/27

Beginning in 2019, Adore Me embarked on a company-wide endeavor to transform our business model into one that weaves sustainability and social responsibility into everything we do—and becoming a Certified B Corporation marks a huge milestone for us. We couldn’t have achieved this without the help of the RetailNext platform, which helps us to drive high-impact, operational efficiencies at our brick-and-mortar locations on a consistent basis, that contribute to our sustainability goals.

Ranjan Roy
VP of Strategy
Adore Me
6/27
Ranjan Roy
Ranjan Roy
VP of Strategy
Adore Me
6/27

We want fishing to be enjoyed by everyone, and we’re committed to building a community around the Catch Co. brand and forging ever-closer connections with our customers. Bringing that mission into brick-and-mortar stores was the logical next step, and RetailNext’s technologies are helping us to realize that ambition, using data-driven insights to create the most fulfilling, inclusive, and interactive shopping experiences possible.

Teeg Stouffer
Director of Retail Experience
Catch Co.
7/27
Teeg Stouffer
Teeg Stouffer
Director of Retail Experience
Catch Co.
7/27

As the world’s leading lifestyle brand for gamers, Razer is invested in delivering premium experiences for our customers, many of whom are dedicated members of global gaming and esports communities. The RetailNext platform gives us that edge with the ability to deep dive into store data and better understand our customers. As a technologically advanced company with a global footprint, we appreciate the capabilities that RetailNext offers to our brand.

Christine Cherel
Director of Global Retail Experience
Razer Inc
8/27
Headshot: Christine Cherel
Christine Cherel
Director of Global Retail Experience
Razer Inc
8/27

We are excited to partner with RetailNext as we grow our analytic capabilities and continue to leverage as robust a data set as possible to optimize the unique in-store customer experiences we create for our customers. As a leading direct-to-consumer personal health brand that is expanding its retail footprint, the deep insights that the RetailNext data provides will help keep a pulse on product engagement and other retail strategies.

Jeffrey Wise
Retail Operations Manager
Ritual
9/27
Headshot: Jeffrey Wise
Jeffrey Wise
Retail Operations Manager
Ritual
9/27

Our partnership with RetailNext will help us to offer the same offline experience in-store, critical to our customer's exploration journey at DECIEM. RetailNext is a trusted service within the retail industry that truly understands the needs of its clients, offering bespoke services per partner. As an abnormal retail business, RetailNext has been efficient, organized, and understanding of our needs.

Shona Gleeson
Head of Retail Operational Solutions
Deciem
10/27
Headshot: Shona Gleeson
Shona Gleeson
Head of Retail Operational Solutions
Deciem
10/27

As an expert in brand development in the luxury retail and distribution market for over 65 years, our clients' success is at the core of what we do. We are excited to introduce the RetailNext platform to augment our capabilities in helping over 100 international brands grow their market share in the Middle East.

Ziad AlMalki
Chief Operating Officer
AlMalki Group
11/27
Headshot: Ziad AlMalki
Ziad AlMalki
Chief Operating Officer
AlMalki Group
11/27

As we continue to invest in data-driven decision making, having visibility into the in-store customer shopping journey is critical. RetailNext has been a great partner to us, and we believe this level of insight is only the beginning in understanding traffic and shopping patterns in our locations.

Marc Mastronardi
Chief Store Officer
Macy's
12/27
Headshot: Anonymous
Marc Mastronardi
Chief Store Officer
Macy's
12/27

While COVID-19 impacted many parts of our business, one of our top priorities was determining how to best manage in-store capacity. RetailNext was able to quickly deliver an occupancy API to provide our guests a real-time view into how busy our stores were at any given time. This innovative approach reinforced why we value their proactive, nimble expertise as Ulta Beauty’s in-store analytics partner.

Prama Bhatt
Chief Digital Officer
Ulta
13/27
Headshot: Prama Bhatt
Prama Bhatt
Chief Digital Officer
Ulta
13/27

RetailNext has been an excellent global partner for Camper, supporting us in every location around the world. They are constantly bringing innovation to us, thinking about how they can help us achieve our goals. From our store teams to our CEO, the entire organization relies on the data provided by RetailNext. As stores return to some kind of normal post-COVID, this data will be critical to our success.

Pere Fiol
Head of Business Technology
Camper
14/27
Headshot: Pere Fiol
Pere Fiol
Head of Business Technology
Camper
14/27

Traffic counting has long been considered an ancillary metric at The Container Store due to its unreliability, however, through our partnership with RetailNext it has become a critical metric for labor planning and understanding our true customer conversion.

Matt Evans
Senior Director of Business Insights and Analytics
The Container Store
15/27
Headshot: Matt Evans
Matt Evans
Senior Director of Business Insights and Analytics
The Container Store
15/27

Measuring traffic and conversion is without a doubt the foundation of any solid retail operation. But RetailNext’s store data also gives us the ability to move beyond that first level of analysis to impact our business in a deeper, more meaningful way. For most retail companies, labor is the largest controllable expense on a store’s P&L so the ability to leverage the traffic data enables TVS to drive sales and maximize every dollar of our payroll spend. That’s a huge win for us!

Allison Timpson
Director of Financial Planning and Analysis
The Vitamin Shoppe
16/27
Headshot: Anonymous
Allison Timpson
Director of Financial Planning and Analysis
The Vitamin Shoppe
16/27

When looking for a solution that would help us run our stores and protect our teams and assets, it became clear that RetailNext was the best choice on the market. We are able to save ~40% versus using separate systems for traffic counting and loss prevention. During the pandemic, the system has also been incredibly helpful for remote compliance monitoring.

Brent Paulsen
Managing Director and Head of Retail
UNTUCKit
17/27
Headshot: Brent Paulsen
Brent Paulsen
Managing Director and Head of Retail
UNTUCKit
17/27

When looking for a solution that would help us run our stores and protect our teams and assets, it became clear that RetailNext was the best choice on the market. We are able to save ~40% versus using separate systems for traffic counting and loss prevention. During the pandemic, the system has also been incredibly helpful for remote compliance monitoring.

Brent Paulsen
Managing Director, Head of Retail
UNTUCKit
18/27
Headshot: Brent Paulsen
Brent Paulsen
Managing Director, Head of Retail
UNTUCKit
18/27

With RetailNext we were able to increase our conversion from 22 to 27% fleetwide. We had better access to the data, in real time, giving our teams the data they needed to drive performance.

Tre Mosby
Operations Analyst
Hurley
19/27
Headshot: Tre Mosby
Tre Mosby
Operations Analyst
Hurley
19/27

The RetailNext solution has been central to our store operations, marketing and loss prevention strategies. Our team regularly utilizes the analytics on their portal and the real-time mobile-app to monitor store compliance on a variety of metrics - being able to see live video from any device has been a critical tool for us during COVID.

David Sherwood
CEO
Daniel's Jewelers
20/27
Headshot: David Sherwood
David Sherwood
CEO
Daniel's Jewelers
20/27

Over the past few years, RetailNext has been instrumental in helping me, as CEO, drive a performance-based culture throughout my organization. The insights and data generated by RetailNext have become indispensable to providing a data-based approach to delighting our customers, improving the efficiency of our marketing programs and simplifying decision making; on anything from staffing, to store layouts and merchandising. I've been extremely impressed with the team that supports us and how they are truly invested in our success.

Damian Hall
CEO
Tanaka Megane
21/27
Headshot: Damian Hall
Damian Hall
CEO
Tanaka Megane
21/27

RetailNext provides Soft Surroundings with valuable insights on store traffic which means we are always staffed to perfection! When our customer wants to shop, we’re right there to help her get the fashion and comfort she can't live without.

Marc Galloway
VP of Operations
Soft Surroundings
22/27
Headshot: Marc Galloway
Marc Galloway
VP of Operations
Soft Surroundings
22/27

When our business partners ask questions like "what kind of displays work best", we always turn to RetailNext. The actionable data is limitless. RetailNext delivers the most accurate, most robust metrics for entrance traffic and their ability to understand the full path of a shopper is unrivaled. I really value their partnership and look forward to expanding our capabilities with them at On-Running.

Jonathan Jimenez
Retail Technology Project Manager
On Running
23/27
Headshot: Jonathan Jimenez
Jonathan Jimenez
Retail Technology Project Manager
On Running
23/27

Our partnership with RetailNext helps us manage our brick and mortar stores with the same level of data as our digital channels. The data has been extremely useful to understand and manage store team performance. Additionally, the pandemic has disrupted traffic trends pretty considerably and the RetailNext data has been critical to managing occupancy levels in-store as well as labor models and task allocation.

Mark Boonnark
Founder & COO
Healthy Spot
24/27
Headshot: Mark Boonnark
Mark Boonnark
Founder & COO
Healthy Spot
24/27

When we started opening stores, we needed data to drive the same kind of performance we had on our digital channels. RetailNext was recommended by one of our advisors and the partnership has been incredible. The measurement of brick and mortar is key to our business as we continue to grow and open new stores.

Anthony Campolattaro
Chief Operating Officer
New West Knifeworks
25/27
Headshot: Anthony Campolattaro
Anthony Campolattaro
Chief Operating Officer
New West Knifeworks
25/27

RetailNext is a critical partner for our stores across the GCC. Their accurate measurement of in-store shopper behavior helps us deliver the best service by giving us the data we need to staff our stores accordingly and to measure performance across all of our locations. This data is critical to driving the best operational and marketing programs for our business.

Ayman Beydoun
Chief Operating Officer
BFL Group
26/27
Headshot: Ayman Beydoun
Ayman Beydoun
Chief Operating Officer
BFL Group
26/27

Our retail brands in Taiwan have benefited tremendously from the deployment of RetailNext. The data is extremely accurate and very easy for our teams to use. I am especially impressed with the Company's global mindset and their willingness to invest in our success. We are early in our analytics journey and are excited to continue to drive performance in our stores across the region with the suite of products provided by RetailNext.

Jacky Leung
Chief Information Officer
Bluebell Group
27/27
Headshot: Jacky Leung
Jacky Leung
Chief Information Officer
Bluebell Group
27/27

Interested in learning more?