Resources
Retailers have several platforms to facilitate in-store and in-mall navigation, and augmented reality (AR) is rapidly changing the game and providing multiple benefits to shoppers and brands alike.
Read moreBy Ray Hartjen
The newest Retail Performance Pulse is now available for download, delivering a detailed analysis of brick-and-mortar store performance for the retail month of December 2019.
Read more
Product configurators offer shopper-centric solutions for brands that offer products that can be highly customizable but don’t yet have mechanisms for shoppers to visualize the items they’re looking at.
Read more
Blogging is a relatively easy way to connect with shoppers, and done right can build an advantage over your competition, paying dividends over the short- and long-term.
Read more
Figuring out what is the best social platform for your brand and developing a thoughtful approach to reaching its audience is a must, but developing will take a thoughtful strategy, hard work and most importantly, patience.
Read more
Effective brands have strong identities shoppers relate to, and much of this is driven by a deep understanding of psychology – requiring brand marketers to develop the ability to make mental and emotional connections with shoppers in order to stand out from the crowd.
Read moreBy Nick Rojas
Lifting your retail business to the next level can be challenging, but focusing on a critical few key elements each with a large impact will make the process easier.
Read moreBy Becky Holton
Present-day POS systems offer a wide array of different features and functionalities that enhance sales, customer and product management, as well as facilitate and automate administrative tasks.
Read more
Understanding the psychology of store layouts will not only attract more shoppers through your door, but it will also give them memorable shopping experiences and plenty of opportunities to pick up impulse items.
Read more
Managing physical and online retailing platforms doesn’t have to be difficult, and with a few easy-to-implement tips, you are certain to effectively capture the advantages of both platforms of selling your products or services.
Read more