Resources
There is an opportunity, during this time, to dig deep and figure out what the big reset is. How will retailers navigate this time of tremendous change with store reopenings and more?
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Modernized strategies and an influx of new technologies are reshaping brick-and-mortar retail with the aim of facilitating enjoyable and reliable shopper and customer experiences.
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There was a time not long ago when commercial emails were considered spam, but email now has become one of the most acceptable place to receive marketing messages from businesses, and if your retail business is not deploying email marketing yet, you’re probably missing out.
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Eco-friendly marketing tactics can come from an authentic place by taking just a few actions, and the resulting changes you make can set you apart from national and local brands and attract new and loyal shoppers to your retail business.
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From store operations and supply chain management to marketing and finance, recent times have shown a rise in the technological aspects of managing a business., and retailers and retail entrepreneurs need to embrace change and adapt newer methods to maintain strong shopper appeal.
Read moreBy Ray Hartjen
The coronavirus pandemic has presented an unprecedented level of anxiety and economic uncertainty around the globe, and it’s forced retailers to re-examine their fundamental strategies to be prepared to survive and move forward.
Read moreBy Nick Rojas
Fully realizing the potential of data in retail not only delivers an improved shopper experience but also allows you to identify and predict upcoming industry trends, allowing you to operate your business proactively and continue to improve upon your products, services, and value, directly based on your own shoppers’ input and actions.
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Managing your brand’s finances is a responsibility that comes with the territory for all entrepreneurs, and strategically setting up your tools, processes and resources will help facilitate the day-to-day accountability.
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