Resources
By Nick Rojas
Database technology has a huge influence on the retail industry, and due to the fact that today’s shoppers rely so heavily on technology, it is crucial that businesses use it to their best advantage.
Read moreBy Simon Turner
It’s apparent retail cannot price its way into the black, so a focus on communication and collaboration efficiencies are needed to optimize the product experience, and when systems let brands, distributors and retailers speak like members of the same team, the industry will truly have the tools to provide shoppers the experiences that push them to choose to spend a day at the shops.
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Digitally native, vertically integrated brands are making a huge impact on both shoppers and the overall retail landscape, and with their rapid growth, they are revealing shared best practices, processes and efficiencies that others can learn from, test, adapt and deploy.
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CRM systems have come a long way from being relatively simple contact databases to resources where retailers can now utilize CRM software to create insightful databases of customer interactions and detailed information that opens the doors to a number of benefits, from pointing your marketing efforts in the right direction to comprehensively adjusting your retail strategies.
Read moreBy George Shaw
In retail, there is a growing stockpile of raw data and more sensors are being added to brick-and-mortar stores every day, and it’s now up to the technology community to build on this dataset to revolutionize the way stores operate.
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The retail industry will continue to evolve, and while in 20 years the landscape will look extremely different than now, its foundations will undoubtedly be rooted in today’s blurred lines.
Read moreBy Ray Hartjen
The newest Retail Performance Pulse is now available for download, delivering a detailed analysis of brick-and-mortar store performance for the retail month of May 2019.
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Attracting larger audiences to your brand has become easier through the use of social media platforms and other digital tools, and while there are many different tactics you can use, choosing what’s best for your brand will help you find the most success.
Read moreBy Ray Hartjen
Tomorrow’s retailers of choice will meet shoppers where they’re going, not join them after they’ve arrived, and to those who dare to lead change, strong, trusting customer relationships and a sustainable competitive advantage awaits.
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Being aware of the risks of cyber threats and taking purposeful steps to manage them can help your store, employees and shoppers stay safeguarded from attacks.
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