Marketing

Optimize marketing campaigns via shopper insights and location-based analytics.

Measurement and optimization

Know your pass-by traffic potential to plan activations and events to maximize ROI. Test and measure which window and entrance displays, campaigns, and promotions best draw in and convert the highest rate of shoppers.

Leverage the integrated beacon on Aurora sensors to engage with shoppers nearby or within your store.

Photo: Shopper Looking at Window #1

Campaign and promotion strategies

Gain real-time insights on which campaigns or promotions are driving traffic to your store, and which activations are most effectively attracting your target audience. Leverage omnichannel insights to optimize your campaigns.

Photo: Black Friday

Window effectiveness

Quantify the effectiveness of window displays and other entrance marketing.

Use capture rate and interior analytics to reveal which displays, visual merchandising strategies, and products convert the most pass-by traffic and draw shoppers to specific areas.

Photo: Shopper Looking at Window #2

Execution compliance

Utilize real-time video and high-resolution snapshots - available on both web and mobile - to ensure compliance of signage, display placement, and other marketing executions across your entire store network.

Photo: Merchandise #1

Signage analytics

Accurately measure traffic, demographics, and engagement at digital signage, out-of-home media, and other activations.

Gain real-time insights on programmatic advertising campaigns, and customize signage content in real-time based on shopper activity.

Photo: Store Digital Signage

Whether they’re shopping video, digital, or film cameras; picking up orders; or dropping by to see the KEH Reserve Collection of rare and collectible cameras - our customers are looking for a seamless sensory experience in our store. With the RetailNext platform, which was incredibly easy to install and setup, we can provide just that by applying a more data-driven and insightful approach to optimizing our in-store experiences using their industry-leading smart store analytics.

David La Rue
CIO
KEH INC.
1/8
David LaRue
David La Rue
CIO
KEH INC.
1/8

When looking for a solution that would help us run our stores and protect our teams and assets, it became clear that RetailNext was the best choice on the market. We are able to save ~40% versus using separate systems for traffic counting and loss prevention. During the pandemic, the system has also been incredibly helpful for remote compliance monitoring.

Brent Paulsen
Managing Director and Head of Retail
UNTUCKit
2/8
Headshot: Brent Paulsen
Brent Paulsen
Managing Director and Head of Retail
UNTUCKit
2/8

As an expert in brand development in the luxury retail and distribution market for over 65 years, our clients' success is at the core of what we do. We are excited to introduce the RetailNext platform to augment our capabilities in helping over 100 international brands grow their market share in the Middle East.

Ziad AlMalki
Chief Operating Officer
AlMalki Group
3/8
Headshot: Ziad AlMalki
Ziad AlMalki
Chief Operating Officer
AlMalki Group
3/8

RetailNext has helped evolve how we think about our stores at Calvin Klein and we think of them as an extension of our own team. Their robust shopper journey data gives our analytics team a much clearer view into what is happening in our stores, giving us e-commerce style analytics across store layout, marketing, product assortment, and more.

Darren Bowden
Vice President, Store Operations
Calvin Klein
4/8
Headshot: Darren Bowden
Darren Bowden
Vice President, Store Operations
Calvin Klein
4/8

Partnering with RetailNext has allowed us to gain deep insights into our in-store customer. The data has enabled us to reshape the retail experience around how people want to shop. Listening to our customers is the top priority at Kendra Scott, and RetailNext has supplied a strong foundation for us to enhance our retail locations as we continue to grow.

Ben Jackson
Emerging Technology and Innovation Strategy Consultant
Kendra Scott
5/8
Headshot: Ben Jackson
Ben Jackson
Emerging Technology and Innovation Strategy Consultant
Kendra Scott
5/8

The RetailNext solution has been central to our store operations, marketing and loss prevention strategies. Our team regularly utilizes the analytics on their portal and the real-time mobile-app to monitor store compliance on a variety of metrics - being able to see live video from any device has been a critical tool for us during COVID.

David Sherwood
CEO
Daniel's Jewelers
6/8
Headshot: David Sherwood
David Sherwood
CEO
Daniel's Jewelers
6/8

Over the past few years, RetailNext has been instrumental in helping me, as CEO, drive a performance-based culture throughout my organization. The insights and data generated by RetailNext have become indispensable to providing a data-based approach to delighting our customers, improving the efficiency of our marketing programs and simplifying decision making; on anything from staffing, to store layouts and merchandising. I've been extremely impressed with the team that supports us and how they are truly invested in our success.

Damian Hall
CEO
Tanaka Megane
7/8
Headshot: Damian Hall
Damian Hall
CEO
Tanaka Megane
7/8

RetailNext is a critical partner for our stores across the GCC. Their accurate measurement of in-store shopper behavior helps us deliver the best service by giving us the data we need to staff our stores accordingly and to measure performance across all of our locations. This data is critical to driving the best operational and marketing programs for our business.

Ayman Beydoun
Chief Operating Officer
BFL Group
8/8
Headshot: Ayman Beydoun
Ayman Beydoun
Chief Operating Officer
BFL Group
8/8

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