Category archive for Omnichannel

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Video marketing is a powerful tool, as its versatility and attention-grabbing format make it a fun and easy way to engage shoppers and promote brand awareness, and since shoppers of all ages are watching videos, retailers can use video to strengthen their brands while establishing and nurturing personal connections with their consumers.

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Modern supply chain management puts the consumer at the center of its strategy to ensure long-term business growth and success, and by integrating a few well-founded tips into your supply chain strategy, you will create a customer-centric operation to take your retailing business to the next level.

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The key to having a well-oiled machine for a warehouse is to listen to feedback from employees, follow the latest warehousing trends, and strive to continuously improve, as having an open mind and a positive attitude towards change is the only way you’ll keep ensuring all the factors of running a warehouse are fulfilled.

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Creating quality content is only beneficial if users can find your site, which has a great deal to do with your Search Engine Optimization (SEO) ranking. Whether you’ve never tried to improve your SEO or if it is a primary focus for your business, there are common mistakes that can be easily fixed to make significant improvements, and it’s all about what is the best customer experience on your site.

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Digitally native, vertically integrated brands are making a huge impact on both shoppers and the overall retail landscape, and with their rapid growth, they are revealing shared best practices, processes and efficiencies that others can learn from, test, adapt and deploy.

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