Resources
Category archive for Retail
By Carol Duke
Online reviews are a powerful tactic to convert casual shoppers into sure buyers, and some might say they’re the best thing to have happened to retail businesses in recent years.
Read moreBy Ray Hartjen
The newest Retail Performance Pulse is now available for download, delivering a detailed analysis of brick-and-mortar store performance for the retail month of January 2019.
Read moreBy Larry Alton
Inventory shrink is a challenge that will never fully go away, but you can reduce it to a minimum to avoid compromising your profitability, and it starts by putting in place a solid inventory tracking method.
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Competition in retail markets is fierce and building brand loyalty is a challenge, so double checking whether your shoppers have received answers to their most pressing questions about your loyalty program can pay big dividends.
Read moreBy Alison Choe
While the return on investment from email marketing remains strong, it is an increasingly more competitive space as the playing field constantly evolves with new technologies, such as in artificial intelligence (AI), or changes to privacy policies.
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Rebranding is a process that can be very challenging, but if performed well, it enhances existing customer loyalty, expands your customer base with new shoppers, and facilitates increases in sales and profits.
Read moreBy Emma Miller
If you want to boost sales and generate profits, don’t invest all your time and energy into what to offer; rather, consider focusing on how to offer.
Read moreBy Alison Choe
From AI to VR to IoT, these buzzword acronyms were featured at this year’s NRF Big Show. But beyond the jargon, the show delved into practical ways for retailers to take on the transformation of the industry.
Read moreBy Jeremy Smith
The role of branded content has evolved into being a retailer’s primary marketing tool, and the better it is used, the better the chances of achieving goals.
Read moreBy Alex Jones
Brick-and-mortar stores are often all about the shopper experience, and a few key areas of emphasis are all that’s required to keep stores as a key branded touchpoint in shoppers’ connected journeys.
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