How Michael Kors and Coach can capture the millennial customer | RetailNext
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How Michael Kors and Coach can capture the millennial customer

Ray Hartjen
Ray Hartjen
Director, Content Marketing & Public Relations

What’s the story with Kors and Coach? The question isn’t flippant. In a millennial-driven market, stories and experiences drive purchases, and […]

What’s the story with Kors and Coach? The question isn’t flippant. In a millennial-driven market, stories and experiences drive purchases, and young consumers want to connect with companies that …

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