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Improving Store Performance by Better Understanding Traffic & Conversion

Earlier this year, Goodwill Southern California adopted our Traffic 2.0 Solution for each of it’s 78 locations in the greater Los Angeles area. Once attributing low sales and traffic to unseasonably warm weather, the company is now using shopper data to develop proactive plans, systems and processes around protecting and increasing conversion. After identifying key growth opportunities, Goodwill Southern California plans to incorporate additional functionalities of RetailNext’s comprehensive platform in future phases of operations. 

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