Comprehensive In-Store Analytics


RetailNext Selected by Sun & Sand Sports as In-Store Analytics Solutions Provider

Middle East’s Largest Sports and Fitness Retailer to Utilize Analytics While Innovating Interactive Concept Stores

SAN JOSE, Calif. – October 27, 2015 – RetailNext Inc., the worldwide expert and market leader in retail analytics for brick-and-mortar stores, today announced it has entered into an agreement to be the in-store analytics solution provider for Sun & Sand Sports, the largest sports and fitness retailer and wholesaler throughout the Gulf Cooperation Council in the Middle East. The comprehensive RetailNext platform is being deployed at Sun & Sand Sports’ new flagship concept stores, with the first two locations at Dubai Mall and City Centre Me’aisem.

“Sun & Sand Sports is committed to delivering exciting and innovative experiences for its customers. Sun & Sand Sports logoOur concept stores realise this vision perfectly with interactive buying guides, digital displays, customisation and training zones along with smart dressing rooms,’ said Miquel Pancorbo, President of Sports at Gulf Marketing Group. “Our partnership with RetailNext ensures we are provided with the data analytics necessary to continue designing and launching stores that lead the way globally in shopping experiences for sports active consumers.”

Since 1979, Sun & Sand Sports has been committed to ensuring its customers have access to the best sporting brands in the world, and are supported in that quest with exclusive retail and distributorship rights for over 50 internationally-recognized brands, including Nike, Timberland, Columbia, Vans, Babolat and more. Sun & Sand Sports currently operates over 100 store locations in the United Arab Emirates, the Kingdom of Saudi Arabia, Oman, Qatar, Bahrain and Kuwait.

Sun & Sand Sports joins RetailNext’s rapidly growing global customer list of over 200 retail brands, and represents a growing segment of new, best-in-class retailers – including large online retailers, right-sized stores and small- and medium-sized enterprises (SMEs) – who have entered or expanded physical footprints in the brick-and-mortar channel of today’s multichannel retail industry.

“RetailNext is very excited to be broadening its global reach and working with Sun & Sand Sports as it creates immersive and entertaining new shopping experiences in its newly conceived flagship stores,” said Alexei Agratchev, co-founder and chief executive officer of RetailNext. “In the past few years, there has been tremendous growth in the deployment of in-store retail analytics platforms, and growing brands and new-generation retailers like Sun & Sand Sports are realizing the value associated with deep insights into today’s shoppers and their shopping behaviors, and in turn are developing world-class shopper-centric experiences as points of competitive advantage.”

About RetailNext

The first technology platform to bring e-commerce style shopper analytics to brick-and-mortar stores and malls, RetailNext enables retailers to collect and correlate data from the broadest available set of data sources. More than 200 retailers and brands worldwide have adopted RetailNext solutions to glean the insights necessary to improve customer experience, increase same-store sales, reduce theft and eliminate unnecessary costs.

RetailNext measures the behavior of more than three billion shoppers per year by collecting data from tens of thousands of sensors in retail stores and analyzing trillions of data points annually. Headquartered in San Jose, Calif., RetailNext is a growing global brand operating in 50 countries. For more information, please visit


Media Contacts:

Ray Hartjen

RetailNext, Inc.

(925) 895-5441

RetailNext Inc. and RetailNext are trademarks of RetailNext Inc. in the United States.