IoT and the Connected Store
Until recently, the retail industry has only scratched the surface in deploying new, innovative retail technologies to better reduce friction in shopper journeys. Today's proliferation of IoT technologies, combined with value-added applications, now allow retailers to thoughtfully and purposely create shopper-centric stores of the future.
But, a warning for retailers: The store of the future is here today, and if a retailer is not already experimenting with technology solutions to smooth and refine the shopping experience, it's already behind.
In the IoT and the Connected Store webinar, participants will:
Review IoT technologies readily available today, understand the strengths and limitations of each, and hear about new technologies that will further help to reduce friction at retail
Examine shopper-centric approaches to IoT deployments to avoid implementing "technology for technology's sake"
Develop go-forward strategies for building out connected stores of the future, today
Kindra Tatarsky Head of Corporate Development RetailNext
Kindra Tatarsky is the Head of Corporate Development at RetailNext, where she is responsible for strategic growth initiatives, including M&A, partnerships and investments. Most recently prior to RetailNext, Kindra was west coast lead for Nielsen’s corporate development activities, with a specific focus on driving digital innovation to assist clients in better understanding their end customers.
George Loranger Product Marketing Manager Intel
George Loranger is a product marketing manager in the Retail Solutions Division of Intel’s Internet of Things Group, where his primary responsibilities include managing all go-to-market activity for the Intel® Retail Sensor Platform, an end-to-end solution comprised of RFID and other edge sensors, gateways, cloud infrastructure, and associated analytics.