Navigating the Retail Holiday Season in a Changed World
Are you fully prepared for this holiday season?! If, like most of us you aren't, join us in a conversation with McKinsey & Company and Foursquare highlighting what to expect in this most unusual year. Learn strategies to drive and optimize foot traffic, understand how to leverage location data for marketing and promotional success, and hear how retailers are using real-time data to drive conversion and ticket size, even in the midst of the pandemic.
Andrew Davis -- Partner at McKinsey & Company
Ariel Eck -- Director, Client Solutions, Data & Insights at Foursquare
Anna Vichitcholchai -- Team Lead, Retail Engagement at RetailNext
Hosted by Lauren Bitar, Head of Retail Consulting at RetailNext.